Why is Unlimited $139/month?

We want Unlimited to be a transformative part of millions of women's lives, just like a subscription to Netflix or Spotify. To do this and make the business sustainable, the subscription price has to cover our costs of buying the inventory, shipping it, dry cleaning it, storing it, etc. We are dedicated to building a program that you love and will continue to be transparent whenever we add additional features that are important to you.

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